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Nintendo Announces New Revolution Name (Wii) Without Registering N.A. Trademarks

Categories: Trademarks

According to Davis and Co. Nintendo announced the new name for its forthcoming Revolution console without having registered the new name, Wii, as a trademark in Canada or the U.S. Presumably, Nintendo has filed in Japan and will file the new name in Canada and the U.S. within six months to have their trademarks backdated to the Japanese filing date.
 
Source: Davis & Co.

May 4, 2006 Update - It turns out a Trademark Application was Filed in the U.S. on April 27 after all: Joystiq  |  Gamasutra

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